Pratt Institute

2025

Linga

An AI-powered platform that translates video speech across languages in real time, all the while preserving voice, tone, and facial expression

Role

Product Designer

Timeline

2025

Team

End-to-end Designer

Platform

App Design

Role

Product Designer

Timeline

2025

Team

End-to-end Designer

Platform

App Design

Problem

Most content exists in one language only.

Linga started as a thesis exploring how AI can break language barriers and build more inclusive global communication.

Subtitles break immersion

They feel impersonal.

Creators can't reach global audiences.

They are limited to people who speak that same language.

Families across languages struggle to share moments.

Humor is what connects so many people.

Solution

Seamless translation, invisible to the viewer.

Real-time AI speech translation that preserves voice, tone, and facial movements, inside a familiar social UX built on TikTok and Instagram patterns.

Research

Designing for familiarity.

Linga is built on patterns users already know from TikTok and Instagram. That lowers the barrier to adoption and makes AI translation a natural extension, not a disruptive new feature.

Ideation

Three paths, one language touchpoint each.

The app centers on three core paths from the main feed: exploring content, managing your profile, and creating a post. Each has its own language-selection step.

Sketching the structure

Before committing to visual style, I mapped the core screens in lo-fi, establishing layout, navigation patterns, and the language-selection flow.

Design

The full screen spread.

Three rows show the complete app across all primary flows: the main feed, explore, live streaming, profile, settings, and the language selector in action at multiple translation states.

Final screens set

Launch trailer

Created for the thesis show to introduce Linga and bring the concept to life.

Product launch

Sarah Wong

Visual and product designer building the full picture for B2B platforms.

Contact

sarahwstudios@gmail.com

Sarah Wong

Visual and product designer building the full picture for B2B platforms.

Contact

sarahwstudios@gmail.com

Sarah Wong

Visual and product designer building the full picture for B2B platforms.

Contact

sarahwstudios@gmail.com